For eight decades, Kia has built its reputation on the pillars of value and excellence. To commemorate 80 years of success and community impact, the company hosted a gala dedicated to the craftsmanship of the Kia brand. Joined by partners like the Hyundai Motor Group, the event served as a sophisticated yet warm gathering for the global Kia family and their long-time supporters.
Kia's 80th Anniversary Event
The celebration featured prominent leaders from both Kia and the Hyundai Motor Group, who shared reflections on the brand’s storied past. Ho Sung Song, President and CEO of Kia, emphasized that the company will use its 80-year history as a foundation for future determination. He noted a strong commitment to protecting the brand's heritage and using its "intangible assets" as a catalyst for upcoming innovations.
The evening provided an intimate space for employees and representatives to connect over shared traditions and milestones. Attendees viewed a documentary film honoring the individuals who shaped Kia's legacy, followed by a world-class performance from acclaimed violinist Clara-Jumi Kang. Hyundai Motor Group’s Executive Chair, Euisun Chung, also offered his praise, describing Kia’s eight-decade rise as an "epic narrative" and expressing deep gratitude to those who contributed to that journey.
Following the formal tributes, the spotlight shifted to the future with the reveal of the Vision Meta Turismo concept car. This forward-looking vehicle represents a "modern reinterpretation" of the driving experience, focusing on high-level performance, a lounge-like interior for maximum comfort, and seamless digital interaction for the driver.
As Kia reflects on 80 years of industry-leading contributions, the focus remains firmly on what lies ahead. The anniversary celebration served as a bridge between a proud history and an inspired future, reinforcing Kia's role as a trendsetter in the automotive world.
Learn More About Kia
Kia continues to be a leader in global automotive innovation. If you would like to explore more about Kia’s heritage or their recent milestone celebrations, please reach out to Joe Myers Kia today.